EHMA Webinar: Health Systems & Health Literacy in the time of COVID-19


Health literacy is vital to both slowing down the spread of this virus and mitigating its impact and effects of COVID-19, but what do health systems need to understand about health literacy for a stronger response?  Tedros Adhanom Ghebreyesus, WHO Director-General said: “We’re not just fighting an epidemic; we’re fighting an infodemic”. In this webinar the focus will be what is the role of health systems, and how can health managers facilitate developing a health literate society.


Kristine Sørensen

Kristine Sørensen is the first president of the International Health Literacy Association and the executive chair of Health Literacy Europe. She is a member of the global advisory boards of the Asian Health Literacy Association (TW), Bridge4Health (CAN), Health Literacy for Children and Adolescence (DE) and the European Health Futures Forum. She is also an active member of the Selfcare Europe (SCiE).

As a thought leader Kristine Sørensen is committed to advance the global scale and scope of health literacy. Her educational background is in medicine, public health and global health diplomacy. Among others, she has acted as advisor for WHO, EU, ECDC, the European Parliament and Council of Europe. Kristine Sørensen and her colleagues from the HLS-EU European Health Literacy project (2009-2012) received the European Health Award 2012 for their societal impact. In 2017 she was awarded the International Health Literacy Award for her global impact and the Asian Health Literacy Award in 2018.

Stephan Van den Broucke

Stephan Van den Broucke is Professor of Health Psychology at the Department of Psychology, Faculty of Psychology and Educational Sciences of the University Catholique de Louvain, Belgium. He has coordinated and supervised a large number of national and international research projects in the areas of health promotion planning and evaluation, mental health promotion, health inequalities, capacity building and health literacy.

He serves as an expert adviser to the European Commission Health and Research Directorate Generals and as a technical adviser for the World Health Organisation and is a member of the executive team of the Regional Committee for Europe of the International Union for Health Promotion and Education (IUHPE).


Useful resources

Practical Information

The webinar is free and open to the public. The system used is Zoom.